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Target customers

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發表於 2024-2-1 13:20:04 | 顯示全部樓層 |閱讀模式
Beauty services: A group of women who pay attention to the quality of life, beauty and skin care, and skin management. 3. Value output Enrich beauty experience and service items, innovate scenes with vertical characteristics, and empower B-side merchants. 4. Possessing resource/capability advantages Traffic and channels: There are 1,000 merchants nationwide; Raw material supply: mature company product supply chain; Operational experience: Rich operational experience accumulated during the trial operation stage. 5. Competitive strategy Beauty services provide consumers with professional offline scene experience;.

They are printed in the flagship store model and the standardized operation assistance model is copied to other offline businesses. In the large public domain pond, through active traffic diversion strategies, the brand communication TG Number List power is enhanced, and traffic is diverted to the private domain user pool, and then refined operations in the private domain are carried out. 2. Business process review At the early stage of undertaking this project, we knew that this was a heavyweight project that required a lot of manpower investment. After analyzing the business process, the overall project plan also confirmed this understanding. The addition of new business formats has allowed us to reorganize the current business processes, capital processes, and system functions.





According to the business management process of B-side merchants and clients, the business management process is as follows: The pre-sales and on-sales processes of this business process are somewhat similar to Dianping’s model, but the autonomy of B-side merchants, apart from serving C-side customers/adding new C-side customers, does not have the authority to operate and manage service products. The permissions of store managers and employees, store managers and beauticians will be refined, and further subdivided according to the functions supported by SAAS suppliers. The store manager can manage employees and beauticians, as well as the authority for financial collection and refund processing. Store managers and beauticians mostly deal with/serve customers directly.

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