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In the blog you should deal with topics related to your business, deal with informative content useful for learning more about products or services and for positioning yourself in the SERPs for long tail but interesting keys. For this you should: Identify informative keywords extrapolated in your Keywords Research Organize the blog into categories, avoiding that these cannibalize the main ones on the site Add informative content that is interesting to your audience and can intercept them at a high or medium stage of the purchase funnel Pay attention to the optimization of the page in detail and divide the contents well into paragraphs and subtitles Make good use of header Tags such as title h1, h2, h3 and respect the page hierarchy.
Exploit the potential of the Table of Contents , a sort of summaries positioned at the top of the page Technical optimization, Performance and Web Vitals With Google's new algorithmic updates (for example the launch of the Core Web Vitals Update in June 2021 ), SEO, becoming one of the Cambodia Phone Number Data cornerstones of the success of an SEO project. Performance To improve a site's SEO and its organic visibility , today you can no longer afford to neglect now fundamental aspects such as speed, usability, security, and results linked to essential web signals. Therefore, evaluate the health of the website with your programmer, paying particular attention to these elements.

Cleaning of the site code and pages (avoid heavy DOM, excessive number of JS etc) Server Performance Issues related to Web Vitals as above-standard metrics of the three parameters LCP – Largest Contentful Paint, FID – First Input Delay and CLS – Cumulative Layout Shift. Mobile side usability (text too small, touch targets, selectable elements too close together, etc.) Absence of security problems Problems related to the SSL certificate (Https) or even the lack of it.
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