Moz, we did some publicity
When we conducted our study on native advertising vs. content marketing, we started with the assumption that many marketers would agree: content marketing campaigns perform better than native ad campaigns.
This is a lost estate; has been conducted to prove or disprove this hypothesis. Additionally, there is no public data on the average number of links received by a content marketing campaign. This is a solid data point that many marketers (including us!) want to know as a benchmark for performance.
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As part of our research, we surveyed 30 content marketing agencies denmark whatsapp data to understand how many links the average content marketing campaign received, as well as questions related to pricing, customer KPIs, and more.
After publishing our research in , highlighting our data in Harvard Business Review, Inc., and Marketing Land. Today, this data is still being linked and shared even though we are not actively promoting it, such as mentions in the SEMRush blog and mentions in the Scoop It blog (shown below).
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To date, it has appeared on over 80 root domains and has received dozens of co-recommendations. It’s worth noting that it’s not just about getting quality links. The research was so effective in driving new business for our organization that it continues to do so today.
Break industry assumptions
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